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Tuesday, January 17, 2012

Keep Your Phone Safe by Waterproofing

HzO, a small company out of Utah, demonstrated a new waterproofing technology at CES (Consumer Electronics Show) last week. HzO CEO Paul S. Clayson, armed with a Smartphone and a bowl of water, showed how his company’s nanotechnology can protect electronic gadgets from moisture even when they’re completely immersed in water.

HzO has finalized its "WaterBlock" technology and is pursuing contracts with major manufacturers, according to HzO spokesman Rick Peterson. It is a nanofilm coating that can protect your device from water damage from the accidental drop into a pool or toilet. If you can believe it, 19% of Smartphone owners admitted to dropping their phone into a toilet. Hmm… The company has already tested WaterBlock on a number of Smartphones and tablets, including the Apple iPhone 4S, the Samsung Galaxy S II, the Amazon Kindle Fire, and the Apple iPad.

HzO’s WaterBlock isn’t meant to make your phone dive- or swim-friendly. The technology process will however, protect it from the quick dunk. HzO explained that it uses a vacuum deposition process to apply the protective film at room temperature, because extreme temperatures can damage electronic devices. And it's made from nontoxic, organic material that doesn't change the look, feel, or weight of a device. According to an article posted by Bonnie Cha, CRAVE, “HzO President Paul Clayson said he expects to see WaterBlock-treated consumer devices this summer and plans to expand its use to other electronics, including cameras, solid-state laptops, medical equipment, and gaming devices.”

The WaterBlock coating is not cheap. It is too costly to be applied on a device by device basis. HzO already has mass production set-up and ready to go. The idea behind the process will be to apply it while the device is being manufactured. Rumor has it that HzO is already in negotiations with Apple and Samsung to provide this coating during the manufacturing of their devices.

Below is a video demonstration:



Ready to take the plunge? I’m willing to be within the next year, all the phone manufacturers will be including this with their phones. Most phone warranties don’t cover water damage, and this can lead to costly replacements. I would think consumers are going to demand this nanofilm WaterBlock if it’s available. What about you?

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